Cookie Policy
Effective Date: 13/06/2025
Last Updated: 18/06/2025
1. Introduction
This Cookie Policy explains how Viral Vault Digital Marketing Ltd (“we,” “our,” or “us”) uses cookies and similar tracking technologies on our website viralvaultlabs.com (the “Website”). This policy should be read alongside our Privacy Policy and Terms and Conditions.
Company Information:
- Legal Entity: Viral Vault Digital Marketing Ltd
- Registered Address: Office 1, 84 Archiepiskopou Makariou III, Larnaca, 6017 Cyprus
- Email: privacy@viralvaultlabs.com
2. What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Cookies contain information that is transferred to your device’s hard drive and allow us to recognize your device and gather information about your use of our Website.
3. Types of Cookies We Use
3.1 Based on Duration
Session Cookies
- Temporary cookies that expire when you close your browser
- Essential for basic website functionality
- Not stored on your device permanently
Persistent Cookies
- Remain on your device for a set period or until manually deleted
- Remember your preferences across visits
- Help provide personalized experiences
3.2 Based on Origin
First-Party Cookies
- Set directly by our Website
- Used for essential website functions and analytics
- Under our direct control
Third-Party Cookies
- Set by external services integrated into our Website
- Include analytics, advertising, and social media cookies
- Governed by third-party privacy policies
4. Cookie Categories and Legal Basis
4.1 Strictly Necessary Cookies
Legal Basis: Legitimate Interest (Article 6(1)(f) GDPR)
These cookies are essential for the Website to function properly and cannot be switched off.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| PHPSESSID | Session management | Session | Viral Vault Labs |
| csrf_token | Security protection | Session | Viral Vault Labs |
| cookie_consent | Remember consent choices | 1 year | Viral Vault Labs |
| load_balancer | Server load distribution | Session | Viral Vault Labs |
What they do:
- Enable secure login and user authentication
- Maintain your session while browsing
- Protect against security threats
- Remember your cookie preferences
- Ensure proper website functionality
4.2 Functional Cookies
Legal Basis: Consent (Article 6(1)(a) GDPR)
These cookies enhance your experience by remembering your preferences.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| language_pref | Language selection | 6 months | Viral Vault Labs |
| timezone | Timezone preference | 6 months | Viral Vault Labs |
| ui_preferences | Interface customization | 1 year | Viral Vault Labs |
| notification_settings | Notification preferences | 1 year | Viral Vault Labs |
What they do:
- Remember your language and regional preferences
- Maintain your customized settings
- Provide enhanced user interface features
- Remember your communication preferences
4.3 Performance and Analytics Cookies
Legal Basis: Consent (Article 6(1)(a) GDPR)
These cookies help us understand how visitors use our Website.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| _ga | Google Analytics tracking | 2 years | |
| ga[ID] | Google Analytics session | 2 years | |
| _gid | Google Analytics identification | 24 hours | |
| _gat | Google Analytics throttling | 1 minute | |
| _hjid | Hotjar user identification | 1 year | Hotjar |
| _hjIncludedInPageviewSample | Hotjar sampling | 2 minutes | Hotjar |
What they do:
- Track website usage and performance
- Analyze visitor behavior and patterns
- Identify most popular content
- Monitor website speed and functionality
- Generate statistical reports
- Help improve website design and content
4.4 Marketing and Advertising Cookies
Legal Basis: Consent (Article 6(1)(a) GDPR)
These cookies are used to deliver relevant advertisements and track marketing campaigns.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| _fbp | Facebook Pixel tracking | 3 months | |
| _fbc | Facebook click identifier | 1 year | |
| ads/ga-audiences | Google Ads remarketing | Session | |
| IDE | Google DoubleClick advertising | 1 year | |
| fr | Facebook advertising | 3 months | |
| linkedin_oauth_[ID] | LinkedIn advertising | 1 year |
What they do:
- Deliver personalized advertisements
- Track advertising campaign effectiveness
- Prevent showing the same ad repeatedly
- Measure conversion rates
- Create custom audiences for remarketing
- Enable social media advertising features
4.5 Social Media Cookies
Legal Basis: Consent (Article 6(1)(a) GDPR)
These cookies enable social media features and track social sharing.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| __Secure-3PSID | YouTube video embedding | 2 years | Google/YouTube |
| __Secure-3PAPISID | YouTube API access | 2 years | Google/YouTube |
| li_at | LinkedIn authentication | 1 year | |
| lidc | LinkedIn data center | 24 hours |
What they do:
- Enable social media sharing buttons
- Track social media interactions
- Allow embedded social content
- Facilitate social login features
5. Third-Party Services
We use the following third-party services that may set cookies:
5.1 Google Services
- Google Analytics: Website traffic analysis
- Google Ads: Advertising and remarketing
- Google Fonts: Typography enhancement
- YouTube: Video content embedding
Privacy Policy: https://policies.google.com/privacy
5.2 Facebook/Meta
- Facebook Pixel: Advertising and analytics
- Social Plugins: Sharing and engagement features
Privacy Policy: https://www.facebook.com/policy.php
5.3 LinkedIn
- LinkedIn Insight Tag: B2B advertising and analytics
- Social Features: Professional networking integration
Privacy Policy: https://www.linkedin.com/legal/privacy-policy
5.4 Hotjar
- Heatmaps and Session Recordings: User experience analysis
- Feedback Tools: User feedback collection
Privacy Policy: https://www.hotjar.com/legal/policies/privacy/
6. Your Cookie Choices and Rights
6.1 Cookie Consent
Under GDPR, we require your consent for non-essential cookies. You can:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences
- Change your preferences at any time
6.2 Managing Cookie Preferences
You can manage your cookie preferences through:
Our Cookie Banner
- Click “Cookie Settings” when visiting our Website
- Use our preference center to customize settings
- Update your choices at any time
Browser Settings
- Chrome: Settings → Privacy and Security → Cookies
- Firefox: Settings → Privacy & Security → Cookies
- Safari: Preferences → Privacy → Cookies
- Edge: Settings → Cookies and Site Permissions
6.3 Disabling Cookies
Important Note: Disabling certain cookies may affect Website functionality and your user experience.
To disable cookies:
- Access your browser’s privacy settings
- Select cookie management options
- Choose to block all cookies or specific types
- Save your preferences
6.4 Clearing Existing Cookies
To remove cookies already stored on your device:
- Access your browser’s history or privacy settings
- Select “Clear browsing data” or similar option
- Choose to delete cookies and site data
- Confirm the action
7. Do Not Track Signals
Some browsers offer “Do Not Track” features. Currently, there is no industry standard for handling Do Not Track signals. We do not respond to Do Not Track signals, but you can control cookies through your browser settings and our cookie preference center.
8. Mobile Devices and Apps
If you access our Website through mobile devices or apps, similar tracking technologies may be used. You can manage these through:
- Device privacy settings
- App-specific settings
- Mobile advertising preferences
- Location services settings
9. Updates to This Cookie Policy
We may update this Cookie Policy to reflect:
- Changes in our cookie usage
- New regulatory requirements
- Updates to third-party services
- Technical improvements
We will notify you of significant changes by:
- Posting the updated policy on our Website
- Updating the “Last Updated” date
- Sending email notifications (where appropriate)
- Displaying prominent notices on our Website
10. International Data Transfers
Some third-party services may transfer your data outside the European Economic Area (EEA). These transfers are protected by:
- Adequacy decisions from the European Commission
- Standard Contractual Clauses
- Other appropriate safeguards as required by GDPR
11. Data Retention
Cookie data is retained for different periods:
- Session cookies: Deleted when you close your browser
- Persistent cookies: Retained for specified durations (see tables above)
- Analytics data: Aggregated and anonymized after specified periods
- Marketing data: Retained based on consent duration and legal requirements
12. Your Rights Under GDPR
You have the following rights regarding cookie data:
- Right to access: Request information about cookies and data collected
- Right to rectification: Correct inaccurate data
- Right to erasure: Request deletion of cookie data
- Right to restrict processing: Limit how we process cookie data
- Right to object: Object to cookie processing for marketing purposes
- Right to withdraw consent: Withdraw consent for non-essential cookies
13. Contact Information
For questions about our use of cookies or to exercise your rights, contact us:
Email: privacy@viralvaultlabs.com
Subject Line: “Cookie Policy Inquiry”
Postal Address:
Viral Vault Digital Marketing Ltd
Office 1, 84 Archiepiskopou Makariou III
Larnaca, 6017 Cyprus
Data Protection Officer: DPO@viralvaultlabs.com
Response Time: We will respond to your inquiries within 30 days as required by GDPR.
14. Complaints and Supervisory Authority
If you believe we have not handled your cookie-related concerns appropriately, you can lodge a complaint with:
Cyprus:
Office of the Commissioner for Personal Data Protection
1 Iasonos Street, 1082 Nicosia, Cyprus
Tel: +357 22 818 456
Email: commissioner@dataprotection.gov.cy
Website: https://www.dataprotection.gov.cy/
15. Additional Resources
For more information about cookies and online privacy:
- Your Online Choices: http://www.youronlinechoices.com/
- All About Cookies: http://www.allaboutcookies.org/
- Network Advertising Initiative: http://www.networkadvertising.org/
- Digital Advertising Alliance: http://www.aboutads.info/